1. What are the trade-offs in choosing a team’s size and level of diversity?2. How can managers ensure that a […]
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Is Disney’s team approach mostly suited to creative projects, or would it work equally well in other kinds of industries?
Managing New Product Development Teams 1. Why does Disney keep its development teams small?2. What are the pros and cons […]
What are some of the advantages and disadvantages of a parallel development process? What obstacles might a firm face in attempting to adopt a parallel process?
1. What are some of the advantages and disadvantages of a parallel development process? What obstacles might a firm face […]
What are some of the advantages and disadvantages of the agile development process?
Managing the New Product Development Process 1. What are some of the advantages and disadvantages of the agile development process?2. […]
How does Google’s culture influence the kind of employees it can attract and retain?
Implementing Technological Innovation Strategy 1. What are the advantages and disadvantages of the creative side of Googlebeing run as a […]
What are the differences between patents, copyrights, and trademarks?
1. What are the differences between patents, copyrights, and trademarks?2. What factors should a firm considering marketing its innovation in […]
How do you think a move away from owning music led to record-setting music revenues?
1. What industry conditions led to the revolution in audio distribution described above? Which stakeholders stand to benefit most (or […]
What were the pros and cons of Sangamo pursuing its gene editing pro- grams alone versus working with a partner?
1. What were the pros and cons of Sangamo pursuing its gene editing pro–grams alone versus working with a partner?2. […]
What are the advantages and disadvantages of discounted cash flow methods such as NPV and IRR?
Choosing Innovation Projects 1. What are the advantages and disadvantages of discounted cash flow methods such as NPV and IRR?2. […]
What is the difference between a strength, a competitive advantage, and a sustainable competitive advantage?
1. What is the difference between a strength, a competitive advantage, and a sustainable competitive advantage?2. What makes an ability […]
