PART 1- : WEEK 1 DISCUSSION WELCOME to the discussion for WEEK 1. Please respond in complete sentences for each question, unless directed to […]
Tag: Digital media
What are the main job activities of a public relations professional? Why are these important for businesses of all sizes?
What is the role of direct marketing in IMC? What are the advantages of direct marketing? What are some examples […]
In your opinion, what are the pros and cons of this type of data collection for you the user, and for the collector. Should there be limits on social analytics?
1. Thinking about how you use digital media (particularly social media), describe 3 different types of data that are collected […]
Explain How Digital Media Affect Customer Behavior
Explain How Digital Media Affect Customer Behavior
Create a dashboard page that visualizes the 2 usage metrics and 2 ratio metrics over the last 60 days.
Problem Statement You are a Business Intelligence Analyst at a Digital Media company that has both a website and an […]
Explain which data evaluation methods were used when analysing the data Document issues and recommendations to improve further digital media
Evaluate digital media use You are required now to plan how you will evaluate the impact of the digital media […]
In what ways is the advertising media planning role changing under media convergence? Is there still a role for human judgement in media planning for advertising?
Advertising and promotion in brand marketing Advertising regulators have to make judgements based on a compromise between ethical issues and […]
What occurred as the result of the use of digital or social media? Describe the impact or magnitude of the change.
Digital media OBJECTIVE The purpose of this project is to demonstrate your understanding of the following course concepts: 1. How […]
