1. For most people today, the term rhetoric has unfavorable associations. What
synonym or phrase captures what Aristotle meant yet doesn’t carry a negative
connotation?
2. What enthymemes have advocates on each side of the abortion issue employed
in their public deliberative rhetoric?
3. Aristotle divided ethos into issues of intelligence, character, and goodwill. Which
quality is most important to you when you hear a campaign address, sermon,
TED Talk, or other public speech?
4. Most scholars who define themselves as rhetoricians identify with the human–
ities rather than the sciences. Can you support the claim that Aristotle took a
scientific approach to rhetoric?