Social Judgment Theory
1. How does the concept of attitudes as latitudes help you understand your atti-
tude toward the various requirements of this course?
2. Suppose you ind out that the fellow sitting next to you is highly ego-involved
in the issue of gun control. Based on social judgment theory, what three predic-
tions about his attitude structure would be reasonable to make?
3. What practical advice does social judgment theory offer if you want to ask
your boss for a raise?
4. Do you have any ethical qualms about applying the wisdom of social judg-
ment theory? Why or why not?