First, visit the link below and download the case study:
Microsoft Canada: Sales & Product Management Working Together
Second, read the case study carefully and answer the following questions:
- Compare and contrast Taylor’s and Zeidenberg’s concerns regarding the proposed Web site.
- How should they resolve the differences between their two points of view?
- In general, what are some of the factors that contribute to conflict between sales and product management?
- Analyse Taylor’s and Zeidenberg’s experiences, goals and incentives.
- Based on your analysis, would you expect the Microsoft Home Magazine Web site to be funded or not?
Third, answer the questions in a Word file, with considering these points:
- Font Size 12, font name: Times New Roman, Single-spaced on A4 paper.
- Not less than 3 pages
- The references page and cover page is not included in the page count.
- The contents of the assignment must be based on your opinion, discussion; details your own critical thinking.
- Your assignment must be written in English only.
- Plagiarism, copying and cheating will NOT be awarded any mark, and disciplinary actions will be taken instead.
- Your assignment must be submitted to the LMS (PDF version), The deadline is on Thursday 2/3/2023 at 11:59 pm
- The assignment constitutes 10 % of the course marks.
Those who DOT NOT submits ON TIME considered late submission. Your mark will be ZERO.
