Sustainability, Social Impact, and the Bottom Line
Think about a product or service you recently purchased that originated from a company whose Mission includes a focus on sustainability or social impact. In other words, a company that “does well by doing good.” Then read and reply to each of the prompts below:
- What was the name of the company and what did you purchase?
- Why did you choose to purchase that particular product or service?
- Did the company’s position on sustainability or social impact influence your purchase decision?
- Compared to its competitors in the industry, how was the product priced?
- Would you purchase the product in the future? Why or why not?
- How is this company performing in their sector? Are they able to compete and stay true to their Mission?
