- Watch the YouTube video (2:59) Pashion Footwear’s Convertible High Heels
- Review their website
- Read this 2019 Forbes article With A High Heel That Converts Into A Flat In Five Seconds, Pashion Footwear Has Big Plans
Answer the following questions:
- How was Pashion Footwear likely developed?
- Based on the Product Life Cycle (PLC), what stage of the PLC best applies to Pashion’s line? Provide support.
- Describe several challenges (at least 2) Pashion Footwear may face going forward.
