From real national/international market, choose an example of acquisition and answer the following questions:
- Briefly introduce your chosen firms, and partners of the acquisition (industry, nationality, size, market position…). Max 100 words
- Explain the different reasons for this acquisition.
- What is the method used by the acquiring firm to manage its culture after acquisition? underline the pros and cons of this method.
- Is this acquisition successful? Justify.
- Give three challenges that can face a firm that uses an acquisition strategy.
