Description
As part of the course, we will explore current issues related to Business Communication, and you will be asked to find a business article (No more than two years old) dealing with current challenges or accomplishments associated with business issues and write a summary of the article.
You will write between three to five paragraphs beginning with the introduction of the story.
Here you will spend a paragraph giving the context and painting the picture. The second part of the article will be the relevance of the article; in this portion of the article, you will explain “why” this is relevant or important.
Explain why we should care. The third part of the article will be the outcome. Here you will conclude with where the concept is going in the future and how it will continue to impact Marketing. Please cite your sources. If there are no sources with a link, a Zero will be given.
