For this assignment, you will choose a company that interests you. Choose wisely, as you will evaluate aspects of this company in various ways throughout the course.
Using this document and your own experience and knowledge of the company, prepare a paper that describes each of the competitive and macroenvironmental factors forming your chosen company’s overall business environment. (The chosen business is Activison Blizzard)
Utilize the attached template please
Provide one example, with supporting details, of how each of the ten competitive and macroenvironmental factors impacts your chosen company:
Rivals
New competitors
Suppliers
Customers
Substitutes
Laws and politics
Economy
Technology
Demographics
Social factor
