What are some examples of the use of theory in the private consulting field?

1. What are some key reasons knowledge of social and behavioral theory is useful across a range of public health careers?
2. In what way(s) would a government or public agency staff member use theory?
3. What are some examples of the use of theory in the private consulting field?
4. From the point of view of a private business (a company), why would it be useful to have someone with a grounding in theory and application for the company wellness effort?
5. What roles do academic institutions play in terms of social and behavioral theory in public health