What would happen if the public found out about the owner’s reputation management?

Electronic Commerce Websites and Internet Marketing

What would you do? How about not providing any incentives but merely asking all satisfied customers to write reviews?

2. What would happen if the public found out about the owner’s reputation management?

3. Imagine the owner knew that the initial negative reviews were posted by a competitor trying to drive her out of business. Would this change your assessment? If so, how?