Explain the drivers of globalization and how they impact business decisions
Differentiate between domestic and international business environments
Describe the factors that contribute to international market attractiveness and entry
You are a business analyst working at a small domestic organization that produces high-quality baseball bats. Your organization has begun to see its sales flatten in the domestic market. While the organization is not losing money, leadership would like to explore options to continue growth. One option that leadership has noticed competitors attempting is entering international markets.
