PayPal Discussion Paper
Textbook:
Gorchels, L. (2012). The Product Manager’s Handbook (4th ed). McGraw Hill. ISBN: 978-0-07-177341-6
Your Paper must answer the following:
Share with the class, through discussion, the subject industry, company, new product or service, and target country market for your Portfolio Project.
Describe and discuss launch execution.
Evaluate how key elements such as organizational structure, systems, product management, people, and processes must align to support the launch execution.
